The ever-annoying “Writer’s Block” is a trait that all types of writers have in common. This pesky bug is extremely frustrating. However, with the right mindset and attitude, a writer can quickly recover and overcome this hurdle.  Are you ready to “Beat the Block?” Here are some tips to help get your creative juices flowing…

Content is a key part of a customer’s experience with a brand.  Blog posts with quality content an audience can engage with is crucial.  Readers will be turned off by a brand that publishes sub-par content.   A business that offers great pieces, and posts consistently, will have a more positive reputation.   It’s not easy…

You’re riding in an elevator. In walks the CEO of the company of your dreams.   You’ve got 30 seconds to introduce yourself.  Don’t push the panic button. Your ticket to success is a memorable elevator pitch. Here are some tips for a pitch that will pop.  What is an Elevator Pitch This is a…

If you want to save cash on your marketing efforts, help is here! There are many free and low-cost ways to promote your business. Here are a few marketing strategies that have proven effective. Write an Elevator Pitch The perfect pitch will go a long way toward getting folks to remember you.  Also called an…

Even if a business has an active social media presence, ‘old-fashioned’ email marketing is still a key to success.   Email marketing has many advantages.  A business can directly connect with its target audience.  It’s easy, cost-effective, and offers a high return on investment.  Email marketing is not dead, but very much alive! Email Marketing Stats…